'Our efforts are just starting': Mamdani, Bernie Sanders and AOC mobilize the base ahead of NYC mayoral election.

Just over a week before the NYC mayor's race on 4 November, approximately 13,000 people gathered at the Queens stadium for the “NYC Is Not For Sale” gathering, headlined by Congresswoman AOC, Senator Sanders and the mayoral hopeful assemblyman Mamdani.

The iconic outdoor stadium was packed to the rafters. City residents of diverse ages and origins came together, but it was the Gen Z crowd that seemed to bring the excitement.

Many viewed the gathering as a significant moment. It was a occasion of unity, frustration and optimism all at once. For one attendee, 23, of Queens, the motivation to attend was straightforward: “I’m here because the government sucks, to be honest with you … and I feel like we should bring about reform as a country, and NYC is definitely the place to start.”

Crowd Energy and Sentiment

For Spencer, 29, who lives nearby in Forest Hills, the vibe of the event signaled something he hasn’t felt in city elections in a while. “It’s exciting that someone who actually might make a difference is showing up in an area that I’m in,” he said. “If it’s here, it’s like, why not? If we’re not gonna be engaged now, then when is the time?”

Another Forest Hills resident, a supporter, 29, shared a similar enthusiasm: “I think it’s exciting to be a part of this energy. We even went out to vote earlier today because we were getting in the mindset to be enthusiastic for everything that he’s for.”

The diversity of the crowd mirrored the city itself. established New Yorkers, recent arrivals, working youth and older adults all were in attendance. For Mitch, 68, from Astoria, it was his initial campaign event of the election season. “I’m here because, well, I want to hear what they have to say, and there’s no other viable candidates, in my opinion,” he said.

Key Issues and Voter Concerns

For the Astoria resident, the key issues facing NYC right now are “public security, the subway safety, and cost of living”, adding that while he’s doubtful about whether Mamdani can deliver on all his promises, he’s receptive. “I don’t know who’s going to pay for all this stuff he wants done … but I’m going in without prejudice, and just wishing somebody is proposing some options.”

Brooklyn, 30, also from the neighborhood, said their main concerns were protecting LGBTQ rights and tackling the city’s affordability crisis. “I think the assemblyman is doing a great job of addressing everything I’m worried by,” they said.

Nicole, 30, expressed similar views, praising Mamdani’s authenticity: “I feel like he is very sincere in his answers in a way that isn’t common in most politicians. He’s a little less lip service-y than usual.”

Campaign Messages and Highlights

The candidate had a clear message he was aiming to get across at the rally; inclusion is NYC’s greatest asset. At one point, he had a Jewish leader, a Christian minister, and an Muslim cleric all on stage together in backing his campaign. Brad Lander, a past contender in this election, also came out to support Mamdani.

The senator received the biggest cheers of the evening, tied with only Mamdani himself. Sanders spoke of the importance of voting for Mamdani to the role of mayor not only for the sake of making the city more economical, but also as a means to send a message to Trump and the wealthy elites he has in his orbit.

“Ordinary people get a single ballot,” Sanders said. “Meanwhile, the ultra-rich get the opportunity to spend as much as they want to choose the politicians they want. That is the context in which this race is taking place.”

The state's leader Kathy Hochul was the only speaker met with mixed responses, with the crowd frequently breaking into chants to enthusiastically chant “Tax the rich!” Mamdani came out at the end of her speech to, quite literally, hold her hand, as if to demonstrate the audience the importance of her appearance and backing.

It was a stark difference to representative Ocasio-Cortez, who spoke just after Hochul and was met with the audience chanting her name.

When it came time for Mamdani himself to take the stage, the audience had been more than sufficiently hyped. As with the recent candidates' forum days earlier, he did not hold back at criticizing Andrew Cuomo.

“Let our words ring so loud that he can hear them tonight in his $8,000-a-month apartment,” the Democratic candidate said. “Let them be so loud that he can hear them even if he’s in the suburbs tonight.”

But he did not focus excessively on Cuomo, instead dedicating the second part of his speech to thanking the coalition who had backed his campaign for the past several months and helped with his historic campaign.

Perhaps the most evocative moment came towards the end, when he asked attendees who had volunteered and gone door-to-door for his campaign to activate their phone flashes. The arena immediately illuminated in a multitude of glowing screens, innumerable.

“We are just getting started. On November 4 we achieve liberation,” Mamdani said in his closing words.

Steven Jackson
Steven Jackson

A technology strategist with over 15 years of experience in digital transformation and business innovation, passionate about helping companies adapt to change.